Local Los Angeles Artists, Fans Protest Outside Power 106 Radio Station by Yaya Martinez
December 2, 2009, 4:20 pm
Filed under: Movement, Protest, West

Well Damn…..

This is something that has been an ongoing issue in the West Coast when it comes to getting the proper support from radio. I think that the issue they have is because someone hasn’t really explained to them the way radio works, and playing a “non” marketable track on pop radio is harder than pressing the play button and looking the other way. There’s ratings, stats, ppm, and MANY things that contribute to the result of whats played, and whats shelved as independent.

All I know is that I’m glad we have the platform to do this at Power 98.3….thanks Hustle.

ocal L.A. music fans took a stand against that very issue on Black Friday (November 27), which they labeled Black Fridai, with a protest outside the radio station’s Burbank, California location, calling for Power 106 to support local artists.

Concerns fans stood outside the offices for hours, leading chants of “We run radio, they don’t run us” and “We need change. Support the west.”

Also, a few local artists and producers showed up to lend their support as well, including former Black Wall Street affiliate, Techniec (@Techniec), who explained his stance on the lack of local artists on the radio.

“It’s not enough leaders out here,” the rapper said. “There’s no f***in’ coincidence that its been the same four, five stars on the west coast for the past 20 years. Some may say that the west coast not on they grind, or the artists not on they grind, but the reality of it is there’s a lot of doors that’s deliberately being closed.”

“It’s a big disconnection, especially with the DJs most importantly,” added Long Beach bred artist, C-Nice (@CNiceLB). “Because, if you go to other areas, like the south or even the east coast, their ears or more to the streets. They represent, and take pride in that.”

Baller Status

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